FlashStock Technology Inc.

  Shu Uemura

Shu Uemura works with Shutterstock Custom to support two goals: 1. showcase Shu Uemura's entire portfolio of products on the brand's social channels; 2. celebrate their 2016 rebranding. 

With Shutterstock Custom's iterative model, Shu Uemura is able to fine-tune the direction they want to take the brand's visual presence.  By working through a visual identity calibration session with the Shutterstock Custom client success team, Shu Uemura determined the look and feel of the overall brand, establishing visual guidelines across each creative project.