About the Webinar
Approximately 37% of the world’s population in 2017 actively uses social media. Around 90% of those active users prefer to interact with their social accounts via mobile.
People actively search their social feeds for new, high quality content assets that provide educational or entertaining ideas. The challenge for marketers is to produce enough content that satisfies consumer demand while building engagement.
This webinar will give you additional insight into how mobile’s impact on consumer behavior has shifted demands for content, and new best practices to produce those assets at scale.
- Why mobile behaviour has a profound impact on how people interact with content
- Rising consumer demand for quality video content
- New content creation models that scale production
- Success stories and best practices to scale your own creative models